Kris Goyri
Kris Goyri
Fashion / Luxury
Fashion / Luxury
2025
2025
Assigment
Assigment
Bringing a new bridal business into a global digital flagship.
Bringing a new bridal business into a global digital flagship.
Bringing a new bridal business into a global digital flagship.
Role
Role
Creative Direction Digital Design Art Direction Copy
Creative Direction Digital Design Art Direction Copy
Challenge
Challenge
Kris Goyri was introducing bridal alongside his existing Main Collection and Ready-to-Wear lines. The website needed to accommodate the expanded offer while creating a more cohesive and global shopping experience.
Kris Goyri was introducing bridal alongside his existing Main Collection and Ready-to-Wear lines. The website needed to accommodate the expanded offer while creating a more cohesive and global shopping experience.
Approach
Approach
AG Studio led the creative direction across the digital experience and photography, defining the site structure, visual standards, and key brand copy. We assembled and directed the design and development team through launch.
AG Studio led the creative direction across the digital experience and photography, defining the site structure, visual standards, and key brand copy. We assembled and directed the design and development team through launch.
Outcome
Outcome
The new bilingual, multi-currency site brought all three collections into one ecommerce experience, with global shipping that made the brand shoppable internationally.
The new bilingual, multi-currency site brought all three collections into one ecommerce experience, with global shipping that made the brand shoppable internationally.
